Viral marketing

Some IT people in Russia claim to have found an incurable computer virus, so virulent that it spreads by sound - i.e. without connections over the internet.  They have been battling this for over 3 years and more details will be released next week.  What a load of tosh.  More likely they have a new product to sell next week and this is to get all the media interested.
Surely Yahoo employ some sort of technology reporter to filter these sort of things out?