We're into December now and that festive, fun-filled time will be upon us very soon. Not my favourite time of year it has to be said. It's probably the amount of money that disappears from my bank account at this time of year that make me feel less festive than I should. I wonder if I had a year of nil spending I might even enjoy Christmas. Hmm. I should try it.
The newspapers announce that today will be the highest online spending day of the year and will surpass all records to date. Interesting. I suppose they extrapolate the annual spending trends and assume it will increase, so (assuming it does indeed increase), they could announce that next years monday 2 weeks before christmas will be the biggest ever! Wow! I'm positively gob-smacked!
Mind you, the article was probably only a space filler that no-one will verify, and how would you verify it anyway? When I was at Boots, the accepted 'big stat' was that sales of perfume on Christmas Eve accounted for 25 - 50% of annual sales, depending who you talked to. I hope someone in Boots knew the correct answer.
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