The Guardian group aim to break even in 3 years. If you don't know the background to the Guardians woes, here's a brief synopsis: They spend money, they don't take much in.
That's it really. 2015 saw them lose £53 million, and with cash reserves getting smaller anyone with any sense should know that it's not sustainable.
The thing is, I rely on news outlets such as The Guardian to give me good, quality journalism for free so I hope they sort themselves out without jettisoning the 'good' or the 'quality'.
This is the dilemma for consumers - we have been given so much for free for so long, that we will not entertain any payment based system. The Times have tried it with their paywall model that teases people with partial stories, expecting them to dig into their wallets to open the door to reveal the details. I notice that the Guardian suggests I become a 'Friend of the Guardian' or similar for a fiver.
In the middle of all this, (through no fault of their own) is the BBC, who are the 'go to' news site for almost any flavour of news.
A very difficult situation to resolve.
In the meantime, my broken ribs keep shouting at me but I'm already wondering if I can get on my bike rollers in the next few days.
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